Showing posts with label vendors. Show all posts
Showing posts with label vendors. Show all posts

Wednesday, November 24, 2010

The Estrella Tragedy: A Vendor's Perspective


The Sunday after federal marshals closed the Estrella cheese facility, Kelli and Anthony Estrella showed up at the Ballard Farmers' Market with stacks of lab reports and health department correspondence, as well as copies of their many cheese making awards. They stood at their table and dialogued with customers about their situation.


Earlier this year, some of Estrella's raw milk cheese tested positive for listeria in random monitoring by the Washington state health department. The couple worked with state authorities, recalling, cleaning and retesting. Despite their efforts, problems persisted. Then late in October month federal officials got involved and shut down their facility without warning.


Listeria is a tenacious bug. Unlike salmonella, it survives even in refrigerated foods. It can be dangerous to pregnant women, babies and the elderly, but we don't know much about its effects on healthy adults. It is difficult to link listeria with actual occurrences of food borne illness because it can take over a month for symptoms to appear and these are often generic and flulike. Some food scientists believe that once you start looking for listeria, you'll find it almost anywhere.


Health officials all over the country have tried to limit the production and sale of raw milk cheeses like Estrella's on the grounds that they are more likely to harbor food borne illness than their pasteurized, highly processed counterparts. Cheese aficionados insist that the flavor and health benefits of raw milk enzymes are well worth the risk.


The raw milk controversy is fertile ground for conspiracy theorists, and they have a point. The FDA and local health departments give a disproportionate amount of energy and attention to the issue. Authorities found the legal tools to shut down the Estrella Creamery, a small-scale artisan operation, but they claim to lack the authority to close industrial meat facilities linked to verifiable clusters of food borne illnesses involving millions of pounds of contaminated meat.


Every year at one of the local farmers' market vendor meetings, a board representative gets up and reminds us of the importance of rigorously following food safety protocols. He explains that, as market vendors, we are all responsible for keeping our products clean and safe, and that a highly publicized incident of food borne illness would affect all of us, spreading the perception that farmers' market products are unsafe in general.


I've heard farmers and market vendors expressing compassion for the Estrellas while also worrying about the effect the incident could have on general perceptions about the safety of market food. Each of us has chosen in our own way to sell food outside of mainstream channels, so we take the issue personally.


Estrella's product tested positive for a bug that shouldn't have been there. But the situation has many shades of gray, including the incomplete science about listeria and the fact that, as far as we know, there have been no illnesses directly linked to their cheese.


Coincidentally, the Estrella case has been in the news just as Congress was debating the recent food safety bill. We want the government to hold big companies accountable but we are also angry at these same agencies for being so hard on one of our own, especially a lovely couple who has demonstrated a willingness to comply with reasonable regulatory measures.


In the meantime, I miss their cheese.










Wednesday, April 14, 2010

Willie Greens Makeover




The last time I visited Willie Greens farm was 4 or 5 years ago for a solstice party. I remember seeing some very young red Russian kale growing and understanding for the first time how a farmer creates a truly interesting and tasty salad mix.


I went out there again this past Monday with my friend Debra, who has a vegetarian cookbook coming out next month profiling farms in Washington and Oregon.


On the drive out there we were talking about the difficulties some established farmers have been facing due to competition from newer farms for sales and market stall space. I gave my typical perspective that new farms and new markets are a challenge and an opportunity. Businesses have to evolve in the face of changing circumstances, and if a farm is having difficulty maintaining their sales, then they probably need to try new things.


When we got to the farm Jeff showed us around the venue he's been creating to host weddings and catered dinners with the fields as backdrops. He's incorporated boulders and landscaping, and a sectioned area for ceremonies that will convert to a dance floor. There's also a lovely fountain and a mighty fire pit. Soon there will also be a Raj tent, and sunflowers shaping a border. ("People like the idea of being out on the farm," he said, "But they don't need to see the stuff growing while they're having dinner.")


His original vision had been to build a restaurant, but the permitting process was Kafkaesque. Among other things, the county required a second water source but wouldn't allow him to install one. Instead there's going to be an outdoor kitchen that can be disassembled at the end of each season. I think that'll be spectacular, and more unique than a restaurant.


One of my favorite things about self employment has always been the potential to creatively evolve, making mistakes and finding new solutions to obstacles. This project at Willie Greens was a perfect example of a fresh endeavor with beauty and vitality growing out of a series of tough challenges.

Sunday, June 28, 2009

Apricot Season



This is Jerry Piptone. He grows apricots (and peaches and plums, and garlic, and tomatoes.) His wife sews him some great shirts using fabric with produce motifs. This one took the cake.

Monday, June 15, 2009

Seed to Sol Farm



My neighbors at the Meadowbrook Farmers Market run Sol to Seed Farm, one of the newer farms in the area. It's always exciting to see new farms sprouting up: the hurdles are formidable, and it seems to take nothing short of a miracle and a leap of faith to make it happen.

Matt and Deanna started their farm last year on a parcel of land they bought from Jubilee Farm, in fact, it was their experience doing work share for Jubilee's CSA that made them realize that they wanted to get into farming.

They're currently vending at the Issaquah and Meadowbrook markets, and their own CSA is already full for the year. Their produce is beautiful, especially the kohlrabi. I look forward to crossing paths with them over time, and watching their enterprise evolve.

Friday, November 7, 2008

Rolling Fire Pizza



This is the mighty, portable pizza oven used by Rolling Fire Pizza, the cornerstone of the food court adjacent to the U District market. (In the courtyard by the community center-you have to look for it.)

They make the best pizza I've had in Seattle. It's wood-fired but has a thicker crust than most other wood-fired pizzas, so it's closer to the stuff I grew up on in the pizza Mecca of Brooklyn. Did I mentioned that almost all of the ingredients are organic?

Thursday, June 5, 2008

Fishing Vessel St. Jude

This is Joyce, from Fishing Vessel St. Jude. They sell sustainably caught albacore at a number of farmers' markets, and also to some fine restaurants. They've been my neighbors at the Columbia City Market for many years.


She and her husband, Joe, fished together from their own boat for 12 years before starting a family and hiring a crew. Now they raise their 2 children and market their catch.

I'm a huge fan of their kippered albacore, which is marinated and then smoked, and also their canned tuna with jalapeno. My sister in Vermont loves their stuff as well. I cram my suitcase with it every time I visit her.

Wednesday, March 19, 2008

Zane and Zack's Gourmet Sauces


This is Steve, selling Zane and Zack's hot sauces at the Ballard Farmers' Market. I call him "Uncle Steve", because the company is named after his nephews.

The Zane and Zack folks are my neighbors at the Ballard Market, and they also supply me with hot sauce that I serve with my tamales and quesadillas. It gives them an extra opportunity to sample their product, and it gives me an extra condiment to offer.

Zane and Zack's is a family operation: Sam, the owner, names all of his products after family members. Their Three Brothers Habanero Sauce won the Taster's Choice Best in Show award at the Fort Worth Zest Fest last summer. It's great stuff, provided you like it hot, like I do.

Wednesday, February 27, 2008

Anitas Crepes


This is my friend Anita, making crepes. She makes wonderful crepes, using plenty of locally produced ingredients like cheese from Estrella Family Creamery and spinach from Willie Greens Farm.

She'll be opening a cafe in Ballard this spring, on Leary Way in the spot that used to be the Vacuum Shack. In the meantime, you can enjoy her crepes at the U District Market on Saturdays and at the Fremont and Ballard markets on Sundays.